McColl Center will be closed for a private event on Saturday March 2, 2024 at 4:30pm. We hope to see you next week for one of our many events.

Beyond the Studio: Creating Marketing Materials for Artists With Melissa Stutts

Date: Monday, March 18 —Monday, March 18, 2024
Time: 6:00 PM —8:00 PM
Location: McColl Center
Cost: $35

Promoting yourself as an artist is more than just posting on Instagram. If you’ve wondered what a press kit is and what to do with it, this workshop will help you learn how to present yourself professionally in both the digital and analog worlds.

Learn the basics of creating a comprehensive campaign including marketing dos and don’ts and website and press kit tips.

Doors open at 5:30pm, talk starts at 6:00pm.

**Complimentary drink (beer, wine, sparkling water) included

About the Speaker:

Melissa Stutts is an encaustic artist living and working in Charlotte, NC. Before painting with fire full-time, she worked professionally as an Art Director and Creative Strategist. Her portfolio includes clients ranging from large national brands like Coca-Cola and Lowe’s to small boutique advertising agencies and everything in between. She has experience in app design, digital development, creative project management, publishing, and extensive commercial print chops.